Fruvita: A Taste of Pure Quality and Refreshment

June 9, 2023

At BM Group, we take pride in importing and distributing exceptional products that enhance our consumers’ lifestyles. One such gem in our portfolio is Fruvita, a premium juice brand that embodies the essence of quality and freshness. Sourced from the renowned fruit-growing region of Smederevo-Gročanski in Serbia, Fruvita stands as a testament to the rich heritage and meticulous production standards upheld by this region for centuries. Let’s delve into why Fruvita is a true embodiment of top-notch quality and a delightful choice for discerning juice enthusiasts.

Premium Fruits from a Fruitful Land:

Nestled amidst the picturesque landscapes of the Smederevo-Gročanski region, Fruvita benefits from the fertile soil and the nurturing waters of the Danube River. This unique environment, known for its centuries-old fruit-growing tradition, cultivates the finest peaches, apples, plums, cherries, apricots, and pears. By selecting only the highest quality, ripe, and unblemished fruits, Fruvita ensures that every sip of their juice delivers an authentic burst of natural flavors.

Uncompromising Production Standards:

Fruvita adheres to the most stringent production standards, ensuring that every step of the process meets international benchmarks. Their state-of-the-art production lines, designed by eminent manufacturers, operate under aseptic conditions to preserve the freshness and nutritional value of the fruits. Fruvita’s commitment to quality is validated through certifications such as HACCP, ISO 9001, ISO 22000, FSSC 22000, and their own internal quality and food safety policies.

From Orchard to Bottle: Direct Fruit Pressing:

To capture the essence of nature’s bounty, Fruvita employs a direct fruit pressing technique. Only the ripest, healthiest, and unblemished fruits are carefully selected and processed. From May to November, when the fruits are in season, Fruvita’s production line springs into action, extracting the purest juice from the fruits. This fresh juice undergoes pasteurization to maintain its quality and is then filled into aseptic packaging, preserving its natural goodness.

Cold Extraction for Fruit Purees:

Fruvita takes pride in producing fruit purees using a cold extraction method at low temperatures. This gentle process ensures that the natural taste, vibrant color, and essential vitamins and minerals of the fruits are preserved in the puree. Notably, before thermal treatment, the fruit skins and seeds are carefully removed, guaranteeing a puree free from pesticides and bitter substances that may reside in the peels and seeds. With pasteurization and aseptic filling, Fruvita’s fruit purees retain their freshness and integrity for an impressive 24-month shelf life without the need for preservatives.

Aseptic Filling: Excellence in Packaging:

Fruvita partners with renowned French company Serac, leveraging their cutting-edge aseptic filling technology. This innovative process ensures optimal taste, nutritional value, and product safety. By adhering to the highest European standards and obtaining FDA certification, Fruvita maintains a continuous control process, optimizing each filling cycle to deliver the best possible consumer experience.

Commitment to Quality Control:

Quality control is at the heart of Fruvita’s operations. Their dedicated internal physical-chemical and microbiological laboratory conducts daily expert monitoring of finished products, raw materials, packaging, and supplies. Through meticulous analysis and testing, Fruvita guarantees that every bottle of juice bearing their name upholds the highest standards of quality and safety.

Fruvita is not just a juice brand; it is a commitment to excellence, purity, and unparalleled taste. From the moment the fruits are harvested to the final filling of each bottle, Fruvita’s unwavering dedication to quality is evident. By choosing Fruvita, you are choosing a product that embodies the essence of nature’s finest fruits, processed with precision and care to deliver a truly exceptional juice experience. Whether you crave the invigorating freshness of their juices, the velvety texture of their fruit purees, or the effervescence of their carbonated beverages, Fruvita is your trusted companion on the journey to ultimate refreshment. Indulge in the taste of pure quality with Fruvita and elevate your juice-drinking experience to new heights.